When Gerald the Elephant is sad, Piggie is determined to cheer him up, but he soon finds after many tries that it only takes the simplest thing to change Gerald’s mood. 75,000 first printing. $150,000 ad/promo.
Mo Willems knows a Good Idea when he sees one. A three-time Caldecott Honor winner (for <em>Don’t Let the Pigeon Drive the Bus!</em>, <em>Knuffle Bunny</em>, and <em>Knuffle Bunny Too</em>), he also won two Geisel Medals and two Geisel Honors for his Elephant and Piggie books. His books are perennial <em>New York Times</em> bestsellers, including <em>Knuffle Bunny Free</em>, <em>Hooray for Amanda & Her Alligator!</em>, and the Cat the Cat series. Before he turned to making picture books, Mo was a writer and animator on <em>Sesame Street</em>, where he won six Emmys. Mo lives with his family in Massachusetts.