
Book #1 in the Food Dudes series
Discover the rise of a chewing gum empire and its visionary founder.
Explore the journey of William Wrigley Jr., from his Philadelphia roots to becoming a chewing gum magnate. Follow his innovative marketing strategies and ownership of the Chicago Cubs. What drove his success, and how did he shape an iconic brand? Dive into his life, family, and legacy, uncovering the secrets behind his empire's enduring impact.
In this title, unwrap the life of talented Wrigley’s chewing gum founder, William Wrigley Jr.! Readers will enjoy getting the scoop on this Food Dude, beginning with his childhood in Philadelphia, Pennsylvania. Students can follow Wrigley’s success story from the start of his sales career with the Wrigley Manufacturing Company to his establishment of Wrigley Chewing Gum and later the William Wrigley Jr. Company. Wrigley’s family and his retirement years are also highlighted. Engaging text familiarizes readers with topics of interest including Wrigley’s advertising strategies, the Chicago Cubs, Catalina Island, and the Wrigley Building. An entertaining sidebar, a helpful timeline, a glossary, and an index, supplement the historical and color photos showcased in this inspiring biography. Aligned to Common Core Standards and correlated to state standards. Checkerboard Library is an imprint of Abdo Publishing, a division of ABDO.
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