
By Chris Barton, Tony Persiani (Illustrator)
Two brothers' basement experiments lead to a world-changing color discovery.
When an accident confines Bob to a dark basement, he and his brother Joe embark on a journey of discovery. Bob, the aspiring doctor, and Joe, the showbiz dreamer, experiment with ultraviolet light and fluorescent paints. Their unexpected collaboration results in the creation of Day-Glo colors, transforming the visual world with vibrant hues. How did their contrasting dreams and a twist of fate lead to such a luminous breakthrough? Dive into their story of innovation and see how a simple accident sparked a colorful revolution.
A discovery that made the world a brighter place! Joe and Bob Switzer were very different brothers. Bob was a studious planner who wanted to grow up to be a doctor. Joe dreamed of making his fortune in show business and loved magic tricks and problem-solving. When an accident left Bob recovering in a darkened basement, the brothers began experimenting with ultraviolet light and fluorescent paints. Together they invented a whole new kind of color, one that glows with an extra-special intensity–Day-Glo. This cover reproduction is not printed with Day-Glo colors. The actual book, however, is printed using three Day-Glo colors: Saturn Yellow, Fire Orange, and Signal Green.
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